This collection showcases my creative and technical writing, with each project thoughtfully tailored to reflect the distinct voice, tone, and identity of the brand it represents.

SitOnIt Seating - Meet Sili-Tex Promotional Video Script

What Makes Sili-Tex the most innovative textile? Nothing else is this soft and this easy to clean.

Nothing else has this grade of Silicone and can touch our price. No fabric laughs at ink, permanent marker, lipstick, and denim stains.

Yup, Sili-Tex laughs and then gets right back to work. Durable, soft to the touch, and easy to clean. Sili-Tex, exclusively by SitOnIt Seating.

Symmetry - Marketing Copy for Switchback Table

The Switchback Height Adjustable Table by Symmetry is quickly becoming an industry standard work station. Packed with features at an extremely competitive price point, the Switchback height adjustable desk offers tailored adjustability at your fingertips. Program in your ideal sitting and standing height and enjoy the freedom to switch back and forth whenever you like.

Ultimate Adjustability - Switchback has a minimum sitting height of 22.6” and maximum standing height of 48.7”. Four programmable buttons can store sitting and standing positions that are ideal for you.

 Anti-Collision Technology - A Patented Gyro Sensor detects desk collision with an object at a full 360 degree radius, then immediately stops and reverses motion. This technology is a safety feature, designed to protect the end user.

 Instant Install - Switchback ships partially assembled in one box. In ten minutes or less, Switchback can be built into a fully functional desk.

 Power Lifter - The two leg Switchback desk supports up to 250 lbs. of weight, and the three leg Switchback desk can support up to 300 lbs. of weight.

 Switchback Customization - Twelve different laminates are available from Symmetry as a quick ship desk top option, and the legs can be ordered in Silver, Black and White.

SKILSAW - BUZZKILL Technology Video Script

We’ve been on the jobsite for almost 100 years

 We invented the SKILSAW and now we have re-invented the Reciprocating Saw

 BUZZKILL Technology cuts faster and transfers less vibration to your hands.

With all this power and performance what will you demolish?

 SKILSAW Reciprocating Saw with BUZZKILL Technology

 Demolish Vibration

SKILSAW – Stay True

EGO Power Plus - 21" Lawnmower Gloss Video Script

Introducing the next generation of the EGO Power Plus System, The EGO 21” Lawn Mower.

Expanded cut capacity and a powerful 5-amp hour battery are everything you need to cut your lawn as quick and clean as possible.

The weather resistant construction means the EGO 21” Lawn Mower doesn’t need to be babied.

Six cutting heights allow you to customize your cut, with the ease of one lever to adjust the deck and a three-position handle can be set to what’s comfortable to you.

Mulch your lawn or bag the clippings with a two-bushel capacity bag.

Headlights and a whisper quiet motor let you mow at whatever hour works best for you.

The EGO 21” Lawn mower collapses to fit in a corner of your garage, but has the power to take on your entire yard.

Revolutionize the way you do yard work with the EGO Power Plus System.

EGO - Power Beyond Belief.

KOBALT - 24-Volt MAX Brushless Leaf Blower Video Script

The KOBALT 24-volt MAX Brushless Leaf Blower is designed to take on a variety of yard care applications.

Powered by 24-volt MAX lithium ion batteries, and driven by a brushless motor, all the torque and run time you need is at your fingertips.

A variable speed trigger controls a turbine fan that produces 410 CFM, and maximum air speeds of 100 mph.

The balanced ergonomic design reduces user fatigue. It’s also covered by KOBALT’s 5 year limited warranty.

Yard care is now simplified with the KOBALT 24-volt max Brushless Leaf Blower, part of the KOBALT 24 volt MAX cordless system.

EGO Power Plus - Logic Says Promotional Video Script

Logic says: it’s gotta be big to be strong,

if it’s loud it must be powerful,

and that a battery-powered motor is no match for the gas engine...

...Well, so much for logic.

Introducing a lithium powered platform that performs like gas, without the noise, fuss and fumes.

EGO

POWER BEYOND BELIEF

SitOnIt Seating - FOCUS 2.0 Adjustment Video Script 

FOCUS 2.0® ADJUSTMENT GUIDE - LET’S LEARN HOW TO ADJUST YOUR FOCUS 2.0 CHAIR AND GET THE MOST OUT OF ITS ADVANCED COMFORT ENGINEERING.

SEAT HEIGHT - ADJUST YOUR SEAT HEIGHT USING THE TAB ON THE RIGHT. LIFT THE TAB AND STAND UP TO RAISE THE SEAT. LIFT THE TAB AND SIT DOWN TO LOWER THE SEAT. KEEP FEET FLAT ON THE FLOOR AND THIGHS PARALLEL TO THE GROUND TO ENSURE PROPER ERGONOMIC POSTURE.

SEAT DEPTH - ADJUST SEAT DEPTH USING THE TAB ON THE LEFT SIDE OF THE CUSHION. PULL THE TAB UP AND SLIDE THE SEAT FORWARD OR BACKWARD TO REACH YOUR DESIRED POSITION. LEAVE TWO TO THREE INCHES OF SPACE BETWEEN YOUR LEGS AND THE SEAT EDGE TO PROMOTE CIRCULATION AND PROPER POSTURE.

RECLINE TENSION - FIND THE CONTROL KNOB ON THE RIGHT. TURN IT CLOCKWISE TO INCREASE TENSION. TURN IT COUNTERCLOCKWISE TO DECREASE TENSION. YOU DON’T FEEL CHANGE IN THE RECLINE TENSION, UNLOCK THE TILT-LIMITER CONTROL ON THE LEFT BY TURNING IT COUNTERCLOCKWISE.

TILT LIMITER - LOCATE THE CONTROL ON THE LEFT SIDE. LEAN FORWARD WITH THE CHAIR IN THE MOST UPRIGHT POSITION AND TURN IT ALL THE WAY CLOCKWISE. THIS IS THE FIRST POSITION – WITHOUT TILT. TO UNLOCK, TURN THE KNOB COUNTERCLOCKWISE, AND THE CHAIR WILL RECLINE.

LUMBAR ADJUSTMENT - THE LUMBAR SUPPORT CAN BE ADJUSTED BY REACHING BEHIND THE CHAIR AND PUSHING UP OR PULLING DOWN ON THE SUPPORT PAD. CHOOSE THE PLACEMENT THAT IS MOST COMFORTABLE FOR YOU.

EIGHT-WAY ARM - ADJUST ARM REST HEIGHT BY PRESSING THE BUTTON UNDERNEATH THE ARM PAD. PULL UP OR PUSH DOWN. THE ARMS WILL LOCK INTO PLACE. THE ARM PAD MOVES BACK-TO-FRONT, IN-AND-OUT, AND PIVOT INWARDS AND OUTWARDS. THE FINAL POSITION SHOULD SUPPORT YOUR ARMS WITH RELAXED ANDLEVEL SHOULDERS.

CONTACT US - IF YOU HAVE ANY MORE QUESTIONS ABOUT HOW TO ADJUST YOUR VECTRA – OR ANY OF OUR OTHER PRODUCTS – CONTACT OUR CUSTOMER EXPERIENCE TEAM AT 888-274-8664.